Product Marketing Manager

Responsibilities

• Craft compelling messaging and product positioning for IT professionals in the public sector
• Align product value propositions with public sector needs and compliance requirements
• Create marketing assets including web content, collateral, and sales enablement tools
• Conduct competitive research and gather customer insights to refine strategy
• Equip sales teams with tools and training tailored to public sector procurement processes
• Develop and execute GTM strategies in partnership with campaign teams
• Define KPIs and analyze marketing performance using data-driven insights

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field
• 5–7 years of experience in product marketing
• At least 2 years of experience focused on the public sector
• Strong understanding of SaaS, cloud infrastructure, or IT management solutions
• Excellent communication, storytelling, and project management skills

Preferred Qualifications

• Master’s degree or MBA

About the Company

SolarWinds is a people-first company dedicated to helping customers accelerate business transformation with simple, powerful, and secure solutions.