Product Marketing Manager at Metaforms - ScoutJobs - The AI-curated global job board
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Posted 7 hours ago

Product Marketing Manager

MetaformsProduct Marketing Manager

Perks & benefits

Education AllowanceHealth InsuranceCommissionPaid LeaveRelocation Allowance

Requirements

5-8 years product/growth marketing experience, B2B SaaS background, Demand generation expertise, Copywriting skills, Data-driven decision making

Skills

MarketingDigital MarketingB2BSaaS

About the role

About the Company

Metaforms is redefining how market research gets done. Our AI platform empowers the world's leading research agencies to scale 10x faster while maintaining uncompromising quality. Serving Fortune 500 companies across the globe, we are a Series A funded company experiencing rapid growth.

Responsibilities

  • Own the demand generation strategy and execution across content, paid, outbound, events, and partnerships
  • Build and optimize a repeatable pipeline engine to drive qualified leads to Sales
  • Define and track key metrics including MQLs, conversion rates, CAC, and pipeline contribution
  • Develop differentiated positioning and messaging for the market research and AI automation space
  • Lead go-to-market planning and execution for new product features and launches
  • Create sales enablement materials such as battlecards, pitch decks, and case studies
  • Conduct customer interviews to synthesize insights for positioning and product priorities

Requirements

  • 5–8 years of experience in product marketing or growth marketing, ideally in B2B SaaS
  • Proven track record of owning and growing a demand generation function
  • Strong understanding of the full marketing funnel from awareness to revenue
  • Hands-on experience running multi-channel campaigns
  • Ability to write sharp, compelling copy independently
  • Data-driven mindset with experience building dashboards and setting targets
  • Ability to build systems and processes from scratch in a zero-to-one environment

Preferred Qualifications

  • Experience marketing AI-driven or data-heavy SaaS products
  • Familiarity with the market research industry or data/analytics verticals
  • Experience with marketing automation tools, CRM platforms, and attribution tooling
  • Prior experience in a high-growth startup environment

Benefits

  • Full family health insurance
  • $1,000 USD annual learning and development budget
  • Dedicated mentor and coaching support
  • Free snacks and dinner at the office
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Product Marketing Manager

Metaforms · Bengaluru

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