Product Marketing Manager

Responsibilities

• Develop clear, differentiated positioning and messaging for Betting products
• Build messaging frameworks to explain product value and market comparison
• Own and support GTM plans for key product launches and strategic packages
• Create high-quality sales enablement materials including decks, one-pagers, and battlecards
• Conduct customer interviews and market research to inform strategy
• Improve internal and external communication of new features and releases
• Build strong cross-functional relationships with Product, Commercial, and Operations teams
• Develop a repository of case studies and customer proof points

Requirements

• 3–5 years of experience in B2B product marketing or related roles
• Experience in fast-moving technology environments (SaaS, AdTech, MarTech, or Data)
• Strong storytelling skills to simplify complex technical products
• Proven experience developing positioning, value propositions, and launch plans
• Excellent written and verbal communication skills
• Commercially minded with an understanding of revenue and product adoption
• Highly organized and able to manage multiple workstreams

Preferred Qualifications

• Experience marketing to sportsbooks, gaming companies, or B2B technology buyers
• Knowledge of sportsbook operations, in-play betting, trading, or official data
• Experience conducting customer research and market analysis
• Bachelor’s degree in marketing, business, or a related field

About the Company

Genius Sports is enabling a new era of sports for fans worldwide by bringing together next-gen technology and the finest live data available, delivering immersive and personalized experiences.