Product Marketing Manager

About the Company

Fulcrum operates at the intersection of technology and law, developing advanced solutions for legal professionals. The team is dedicated to tackling intricate challenges and providing reliable, efficient, and smart solutions for legal experts across the globe.

Responsibilities

• Develop differentiated messaging and value propositions for buyer personas
• Lead product launches, campaigns, and feature rollouts
• Conduct market and competitive intelligence research
• Create sales tools, pitch decks, battlecards, and case studies
• Partner with Marketing to deliver product-driven content like whitepapers and webinars
• Collaborate with Customer Success to highlight client outcomes
• Track adoption, campaign performance, and market feedback

Requirements

• 4-7 years of experience in product marketing or related roles
• Experience in SaaS, enterprise software, or legal-tech
• Ability to craft persuasive messaging from complex ideas
• Proven track record leading cross-functional initiatives
• Analytical mindset with data-driven decision-making skills
• Excellent communication, storytelling, and presentation skills
• Self-starter comfortable in fast-paced environments
• Fluency in English

Preferred Qualifications

• Experience in legal, professional services, or compliance industries
• Background in content strategy, demand generation, or sales enablement
• Familiarity with CRM or marketing automation tools like HubSpot, Salesforce, or Marketo

Benefits

• Competitive Health, Dental and Vision Insurance
• Pet Insurance
• 401k
• Flexible schedule
• Paid Holidays and Paid Time Off