Product Marketing Manager

Responsibilities

• Develop positioning and messaging strategies that clearly articulate the value of new products
• Drive attach rate growth through targeted cross-sell and upsell campaigns across in-app, email, paid, and owned channels
• Partner with Lifecycle Marketing to design personalized journeys that introduce add-ons at high-intent moments
• Identify behavioral signals and segmentation strategies to optimize offer timing and relevance
• Design and execute experiments to increase conversion, ARPU, and overall member lifetime value
• Collaborate with Product on pricing, bundling, merchandising, and in-product placement strategies
• Act as the cross-functional lead aligning Product, Partnerships, Growth, and Brand

Requirements

• 5+ years of experience in subscription, DTC, consumer tech, fintech, travel, or similar consumer services
• Experience driving cross-sell, upsell, bundling, or expansion revenue strategies
• Proven ability to translate product value into compelling member-facing narratives
• Strong cross-functional collaboration skills across Product, Analytics, Lifecycle, and Growth
• Comfortable testing, iterating, and optimizing in fast-moving environments

Benefits

• Comprehensive healthcare plans
• Family-building benefits (fertility and adoption/surrogacy support)
• Flexible time off
• Annual wellness stipend
• Free OneMedical memberships
• CLEAR Plus membership
• 401(k) retirement plan with employer match
• Catered lunches and fully stocked kitchens

About the Company

CLEAR is building the secure identity company of the future. Our mission is to make experiences safer and easier—physically and digitally. With more than 38 million Members, CLEAR's secure identity platform is transforming the way people live, work, and travel.