Product Manager

Responsibilities

• Develop and execute marketing strategies for assigned smartphone models and manage the full product lifecycle.
• Lead cross-functional Go-to-Market (GTM) execution in partnership with Sales, Corporate Marketing, and Retail teams.
• Develop product value propositions, messaging, and hero features tailored to the Filipino consumer market.
• Monitor market performance, sell-in/sell-out data, and competitor activities to recommend tactical actions.
• Recommend retail pricing strategies based on market dynamics, cost structures, and competitor benchmarks.
• Analyze market trends and consumer behavior to identify growth opportunities and translate insights into actionable positioning.
• Collaborate with regional and global HQ to ensure local relevance while adhering to global brand direction.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Management, or a related field.
• Minimum 8 years of experience in product marketing or brand management.
• Proven experience in consumer electronics, mobile, telecommunications, or FMCG sectors.
• Strong analytical, strategic thinking, and project management skills.
• Excellent communication and presentation skills with the ability to influence cross-functional teams.
• Proven track record of successful product launches and marketing campaigns that drive market share.
• Ability to work fully on-site at McKinley Hill, Taguig.

Preferred Qualifications

• MBA degree.

About the Company

Samsung Electronics is a global leader in technology, transforming the worlds of smartphones, TVs, wearable devices, and digital appliances through relentless innovation. Since 1969, Samsung has grown into one of the world's most recognized brands, driving growth through the creativity and diversity of its talented people.