Product Manager, MarTech & Digital Systems

Responsibilities

• Define and manage the product roadmap for the digital marketing stack (CMS, eCommerce, trial flows) and core MarTech stack.
• Evaluate, implement, and govern AI solutions across the GTM stack, including predictive models and generative AI.
• Architect and manage systems powering digital marketing efforts, including SEO, CMS, and Product-Led Growth (PLG) motions.
• Oversee end-to-end data flow and integrations between the website, trial databases, eCommerce billing, and CRM.
• Act as a strategic bridge between IT (Engineering, Data, Security) and Business Operations (Marketing, SalesOps).
• Lead high-impact enterprise-level system migrations, implementations, and feature enhancements using Agile methodologies.
• Partner with Data and Security teams to establish robust data governance and ensure AI compliance (GDPR, CCPA).

Requirements

• 5+ years of experience in Product Management, Business Systems Analysis, or MarOps.
• Deep understanding of B2B Go-To-Market lifecycles and Product-Led Growth (PLG) models.
• Conceptual understanding of modern AI technologies, including LLMs, RAG, and predictive analytics.
• Strong working knowledge of enterprise CMS (e.g., Adobe Experience Manager) and eCommerce platforms (e.g., Adobe Commerce/Magento).
• Advanced proficiency with Adobe Marketo Engage and Salesforce CRM architecture.
• Experience working in an Agile/Scrum environment using tools like Jira or Asana.

Preferred Qualifications

• Hands-on experience implementing AI-native GTM tools or platform-specific AI features (e.g., Adobe Sensei, Salesforce Einstein).
• Experience with routing and orchestration tools such as LeanData or Openprise.
• Experience with intent data and ABM platforms like 6sense or Demandbase.
• Certifications in Product Management (CSPO), Salesforce, or Adobe enterprise platforms.

Benefits

• Competitive salary and comprehensive benefits package.
• Hybrid work model offering flexibility and in-person collaboration.
• Opportunity to lead digital transformation through cutting-edge MarTech and AI solutions.

About the Company

Zendesk is on a mission to simplify the complexity of business and make it easy for companies and customers to create connections. Our customer experience software unlocks the power of billions of interactions, enabling businesses to build rich, meaningful relationships with their customers.