Product Manager

Responsibilities

• Develop marketing activities to meet end-user needs and achieve sales budgets and financial objectives
• Create sales budgets, establish financial goals, and develop strategic business objectives
• Analyze market trends, historical data, economic factors, and competition
• Execute marketing plans for new and existing products, including pricing, placement, and promotion strategies
• Determine pricing strategies by analyzing costs, required margins, and competitor benchmarks
• Coordinate with Production, Regulatory, Engineering, Logistics, Manufacturing, and Customer Service departments
• Develop sales forecasts in collaboration with Finance and Planning departments
• Manage and control the annual expense budget
• Conduct field visits to monitor strategy implementation and sales performance

Requirements

• Bachelor's degree in Marketing, Chemical Engineering, Q.F.B., Q.B.P., Industrial Engineering, L.A.E., or related field
• Experience in product marketing within molecular diagnostics or women's health
• Expertise in strategic analysis, brand positioning, and market opportunity mapping in Mexico
• Advanced English proficiency
• Proficiency in Microsoft Office suite

Preferred Qualifications

• Master's degree in Marketing or an MBA

About the Company

BD is one of the largest global medical technology companies in the world, dedicated to advancing the world of health through innovative MedTech products and solutions.