Product Lead

Responsibilities

• Manage docking work for ADX, SSP, and DSP related products within the programmatic ecology
• Design programmatic advertising products, interfaces, and attributions based on market conditions and business needs
• Provide technical maintenance for existing customers and agents, including troubleshooting and docking scheme design
• Explore resource value by combining traffic, platforms, strategy, and data to build and promote new business models

Requirements

• 8+ years of experience in programmatic advertising products (DSP/ADX/SSP) or Solution Engineering
• Proficient in programmatic advertising workflow and data indicators (RTA/RTB)
• Familiarity with third-party systems like Google DV360, Microsoft Advertising, or Baidu
• Strong data analysis and logical reasoning skills
• Proficiency in English for cross-regional and cross-cultural communication
• Strong project management and cross-team communication abilities

Preferred Qualifications

• Proven success cases in programmatic advertising optimization
• Experience with programmatic advertising attribution models

About the Company

MiQ is a leading Independent Marketing Intelligence Company with a global culture focused on helping businesses win through data-driven programmatic advertising.