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Posted 3 hours ago
Principal Product Marketing Manager
SecurityScorecardPrincipal Product Marketing Manager
Perks & benefits
Health InsurancePaid Leave
Requirements
8+ years product marketing experience, 3+ years B2B enterprise software or cybersecurity, Proven GTM impact, Strong communication skills, Sales enablement experience, Bachelor's degree
Skills
MarketingCybersecurityStrategy
About the role
About the Company
SecurityScorecard is the global leader in cybersecurity ratings, with over 12 million companies continuously rated, operating in 64 countries. Headquartered in New York City, the company provides patented rating technology used by over 25,000 organizations for self-monitoring, third-party risk management, and cyber insurance underwriting.
Responsibilities
- Own end-to-end product positioning and messaging grounded in buyer research and competitive intelligence
- Develop differentiated value propositions for CISOs, risk leaders, and technical practitioners
- Lead GTM planning and execution for major product launches from beta through general availability
- Create high-impact sales tools including battlecards, pitch decks, and ROI frameworks
- Deliver enablement sessions for Account Executives, SEs, and Partner teams
- Produce authoritative content such as white papers, case studies, and solution briefs
- Represent the product vision at industry events and analyst briefings
Requirements
- 8+ years of product marketing experience
- 3+ years in B2B enterprise software or cybersecurity
- Proven track record of leading successful product launches
- Exceptional written and verbal communication skills
- Deep experience building sales enablement assets and delivering field training
- Strong analytical mindset using data to define strategy
- Bachelor's degree required
Preferred Qualifications
- Experience with the cybersecurity buyer journey
- Familiarity with security ratings, VRM/TPRM, and GRC
- MBA or relevant advanced degree
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SecurityScorecard · New York City
