Principal Product Manager

Responsibilities

• Develop the strategy for plan tiering and evolution across a global portfolio, aligning consumer needs with business objectives
• Design and lead a learning agenda to deepen understanding of consumer willingness to pay and price elasticity
• Develop a product strategy to balance revenue tradeoffs between advertising, subscription, and paid sharing revenue
• Define and build product and user experience features for plans and monetization
• Identify and drive opportunities to improve ARPU, conversion, and churn
• Develop experimentation frameworks to test tiering, pricing, promotions, and offers
• Manage a team of Product Managers focused on tiering and monetization
• Translate complex data into actionable insights and strategic recommendations
• Monitor industry trends, competitor pricing, and emerging business models

Requirements

• 10+ years of experience in strategy, product, or consulting focused on monetization strategy
• In-depth experience in how companies tier, package, and structure commercial offerings
• Proven record of prioritizing and driving large-scale monetization programs and initiatives
• Experience working in a direct-to-consumer subscription business with global scope
• Strong understanding of market dynamics and consumer behavior/preferences
• Excellent communication skills with the ability to influence senior stakeholders
• Bachelor's degree required

Preferred Qualifications

• Experience in streaming, media, or digital subscription businesses
• Background in global pricing and localization strategies
• Familiarity with ad-supported subscription models (AVOD/hybrid tiers)

About the Company

The Walt Disney Company is a leading diversified international family entertainment and media enterprise. Disney Entertainment and ESPN Product & Technology is a global organization of engineers, product developers, and designers working to build the technological backbone for Disney’s media business globally, serving millions of people through brands like Disney+, Hulu, ESPN, and more.