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Factorial
Posted 4 days ago

Performance Marketing Manager

FactorialPerformance Marketing Manager
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Perks & benefits

Health Insurance

Requirements

5+ years performance marketing experience, SaaS or B2B experience, Mastery of Google Ads, LinkedIn Ads, Meta Ads, GA4, 7-figure budget management experience, Analytical mindset, Ad copywriting skills, English fluency

Skills

Google AdsLinkedIn AdsMeta AdsGA4

About the role

Responsibilities

  • Own the end-to-end management of Google Ads, LinkedIn, Meta, and other paid social platforms
  • Optimize a 7-figure annual budget, prioritizing lowest Cost per Deal and highest MRR impact
  • Sync regularly with Sales Development to refine lead quality and improve full-funnel conversion rates
  • Lead a relentless test-and-learn roadmap for bidding strategies, audience targeting, and ad formats
  • Partner with CRO and Content teams to optimize landing pages and creative assets
  • Use data to report on how marketing spend translates into closed-won deals and recurring revenue
  • Identify and test new platforms and growth opportunities specific to the B2B landscape
  • Manage the performance tech stack to ensure clean attribution and data-driven decisions

Requirements

  • 5+ years of experience in performance marketing, ideally in SaaS or B2B lead-generation environments
  • Advanced technical mastery of Google Ads, LinkedIn Ads, Meta Ads, and GA4
  • Proven track record managing 7-figure annual budgets with a focus on revenue efficiency
  • Analytical mindset with the ability to turn raw data into actionable growth plans
  • Hands-on experience with ad copywriting and a strong eye for creative performance
  • Self-driven team player comfortable collaborating across international teams
  • Bilingual fluency in English

Benefits

  • High growth, multicultural, and friendly environment
  • Private health insurance via Alan
  • Wellhub membership for gyms, pools, and outdoor classes
  • Expense savings with Cobee
  • Language classes
  • Office breakfast and organic fruit
  • Nora food discounts
  • Free caffeine and pet-friendly office

About the Company

Factorial is building the leading business management software for companies of all sizes. Our platform centralizes key workflows across HR, finance, and operations, freeing teams from manual processes so they can focus on leading and growing their people. With over 1,200 employees across 7 markets, we serve 700,000+ users and are one of Europe’s fastest-growing SaaS companies.

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Performance Marketing Manager

Factorial · Barcelona

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