Performance Creative Video Editor, Paid Social

Responsibilities

• Edit performance-driven video ads for Meta, Instagram, TikTok, and Reels using raw UGC, talking-head footage, and product clips.
• Create multiple hooks, angles, and video variations to support creative testing and rapid iteration.
• Apply direct response structures (problem, agitation, solution, proof, CTA) to ensure ads are persuasive rather than just aesthetic.
• Optimize pacing, retention, and visual flow using captions, pattern interrupts, b-roll, and sound design.
• Integrate AI tools into the workflow to generate filler footage, AI voiceovers, and assist with transcription or creative research.
• Collaborate with creative strategists, media buyers, and creative directors to refine ads based on performance and briefs.

Requirements

• 2 to 5+ years of professional video editing experience.
• Proven experience editing paid social ads, UGC-style content, or DTC ecommerce ads.
• Proficiency in Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve.
• Strong understanding of direct response advertising and what makes content feel native to social platforms.
• Comfort and curiosity regarding the use of AI creative tools (e.g., ElevenLabs, ChatGPT, or AI video generators).
• Ability to communicate clearly regarding timelines, revisions, and project blockers.

Preferred Qualifications

• Experience working within a marketing agency environment.
• Motion graphics or advanced typography skills.
• Experience researching winning ads via Meta Ad Library or TikTok Creative Center.
• Understanding of Meta and TikTok ad performance metrics.
• A strong portfolio showcasing high-performing paid social or organic short-form edits.

Benefits

• Opportunity to work with multiple Inc. #1 fastest-growing DTC brands.
• Collaboration with experienced creative strategists and media buyers.
• Exposure to modern creative workflows and cutting-edge AI tools.
• Build a high-impact portfolio of ads that are actively tested and scaled.

About the Company

Sweat Pants Agency is a performance marketing agency behind multiple Inc. #1 fastest-growing brands. We specialize in creating, testing, and scaling high-converting ads across Meta, TikTok, Instagram, and other major paid social platforms.