Performance Business Director

About the Company

WPP is the trusted growth partner for the world’s leading brands. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.

Responsibilities

• Lead and supervise the delivery of best in class biddable and activation solutions for global markets including MENA, APAC, and LATAM
• Recommend strategic biddable plans based on client objectives and brand needs
• Lead biddable operations, managing and optimizing campaign budgets, targets, and bid strategies to achieve KPIs
• Build and maintain strong relationships with clients and stakeholders across the region and globe
• Share regular updates on new products and campaign learnings with the larger team to drive global adoption

Requirements

• 10+ years of experience across biddable platforms
• 4+ years of team management experience
• Proven experience running high-volume campaigns across Google, Meta, Twitter, and TikTok
• Strategic mindset with strong executional and project management abilities
• Up-to-date knowledge of digital marketing best practices
• Excellent communication and teamwork skills
• Proficiency in English