Overseas KOL/Influencer Operations Specialist

Responsibilities

• Lead and execute overseas influencer marketing initiatives (KOL/KOC)
• Source, recruit, and manage creators on key global platforms to achieve growth targets
• Build and nurture a creator ecosystem through incentive programs and content marketing strategies
• Adopt a product-driven approach to scale KOC management using internal and external tools
• Manage day-to-day creator relationships and establish feedback loops with product teams
• Conduct market intelligence and monitor industry trends to iterate on marketing strategies

Requirements

• Bachelor's degree or higher
• Minimum 1 year of experience in user operations, community management, or influencer management
• Strong logical thinking, results-driven mindset, and data analysis proficiency
• Professional working proficiency in English and Mandarin Chinese
• Deep familiarity with Discord, YouTube, Twitter/X, and TikTok
• Passion for gaming, entertainment, or ACG culture