Posted 7 hours ago
Offline Media Planner
WPP MediaOffline Media Planner
Perks & benefits
Health Insurance
Requirements
Knowledge of Portuguese offline media tools, Marketing and media landscape knowledge, Degree in Marketing, Advertising, or related field, English fluency, Microsoft Excel and PowerPoint proficiency
Skills
Marketing
About the role
Responsibilities
- Adapt available offline media solutions in the Portuguese market to briefing requirements
- Negotiate brand presence in offline media
- Plan and purchase offline media campaigns
- Manage the delivery of advertising materials in offline media
- Monitor campaign delivery to ensure projected KPIs are met
- Prepare reports on campaign results highlighting successes and challenges
- Monitor media evolution to identify and incorporate innovative market solutions
Requirements
- Previous use or knowledge of offline media planning and advertising tools in the Portuguese market
- Knowledge of marketing concepts and the Portuguese media landscape
- Higher education degree, preferably in Marketing, Advertising, Communication, Management, or Economics
- Fluency in English
- Proficiency in Microsoft Excel and PowerPoint
Benefits
- Health insurance from day one
- Flex Benefits Plan
- Additional vacation days
- Wellbeing platforms and work-life balance support
- Access to WPP Group discounts (gyms, restaurants, hotels, etc.)
- Coffee, fruit, and cereals for breakfast or healthy snacks
About the Company
WPP is the trusted growth partner for the world’s leading brands. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
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WPP Media · Lisbon
