Media Trader Apprentice

Responsibilities

• Deploy impactful media strategies by identifying and selecting relevant advertising placements in Audio and Cinema markets
• Manage the full campaign lifecycle from initial space purchase to final performance analysis
• Continuously optimize campaign performance through data analysis and agile corrective actions
• Transform data into actionable insights by creating detailed campaign reports
• Ensure rigorous administrative and financial management of all campaigns
• Explore innovative formats by participating in the design and deployment of Special Operations (OPS)

Requirements

• Currently pursuing a Bachelor's or Master's degree (Bac +3/+5) in Communication or Marketing
• Seeking an apprenticeship (alternance)
• Passion for media, advertising, and new technologies
• Proficiency in Excel (arithmetic formulas, pivot tables, etc.) and data analysis skills
• Strong team spirit, rigor, and reactivity
• English proficiency between B2 and C2 levels
• Good knowledge of Microsoft Office suite, specifically PowerPoint and Excel

About the Company

WPP Media is the AI-driven media operating unit of WPP, bringing together media, data, and partnerships to deliver creative personalisation at scale. We help the world's leading brands navigate change and deliver transformational growth through our pioneering agentic marketing platform, WPP Open.