Posted 10 hours ago
Marketing Specialist, Brand Activation
NYC AllianceMarketing Specialist, Brand Activation
Perks & benefits
Medical Insurance
Requirements
3–6 years marketing experience, PR agency coordination experience, Influencer program support experience, Brand event support experience
Skills
MarketingPublic Relations
About the role
Responsibilities
- Execute day-to-day social posting across Instagram, TikTok, and emerging platforms
- Manage content calendars, posting cadence, and UGC publishing
- Execute influencer seeding, outreach, gifting, and performance reporting
- Support execution of brand events, popups, and influencer events including logistics and on-site execution
- Serve as the day-to-day point of contact with the PR agency for sample pulls and gifting logistics
- Track press placements and ensure consistent messaging across all channels
- Collaborate with Creative and Ecommerce Ops teams to align campaigns with launches
Requirements
- 3–6 years experience in marketing, social, brand activation, or PR coordination
- Experience working with PR agencies
- Experience supporting influencer programs and brand events
- Strong organizational and communication skills
Preferred Qualifications
- Experience in fashion, beauty, or lifestyle brands
- DTC brand experience
- Experience managing samples, gifting, and press logistics
- Strong aesthetic sensibility and operational discipline
Benefits
- Competitive compensation packages
- Medical, Dental, Vision, FSA
- Retirement Savings Plan Match
- Summer Fridays
- Discounts and more
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Get started — it's freeMarketing Specialist, Brand Activation
NYC Alliance · New York
