Marketing Manager

Responsibilities

• Execute go-to-market plans across Italy and Spain, from pre-launch to sustained growth
• Ensure product positioning and messaging connects with local consumers
• Manage product workstreams across demand generation, social, affiliates, and digital
• Partner with Product Development, Sales, PR, and IMC teams to deliver launches
• Support category pricing strategy through market and competitor analysis
• Coordinate creator seeding and oversee social content creation
• Build and activate affiliate ecosystems across creators and retail partners
• Track eCommerce performance across DTC, Amazon, and TikTok Shop
• Monitor PDP quality, conversion rates, and content effectiveness

Requirements

• Experience in Category Marketing, Product Marketing, or related fields (FMCG/Appliances preferred)
• Native fluency in Italian or Spanish
• Strong working proficiency in English
• Based in Spain
• Hands-on experience with affiliate marketing and social commerce
• Ability to interpret P&L and data-driven insights
• Deep knowledge of Italian and/or Spanish retail landscapes (including Amazon)
• Strong organizational skills for managing multiple markets and launches

About the Company

SharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions. Powered by the Shark and Ninja brands, the company brings disruptive innovation to market across multiple consumer product categories.