Marketing Manager - Media Measurement & Analytics

Responsibilities

• Lead and coach a team of media analysts to deliver high-quality measurement projects and insights
• Partner with marketing, brand, and agency stakeholders to translate campaign objectives into measurable KPIs
• Manage and execute media mix modeling (MMM) programs, including model design, validation, and budget recommendations
• Design and maintain executive dashboards to surface key findings and actionable trends
• Oversee cross-channel data collection from social platforms, retail partners, websites, and CRM systems
• Monitor market conditions and emerging measurement technologies to maintain a competitive advantage

Requirements

• Bachelor's degree in Marketing, Statistics, Economics, Data Science, or a related field
• 7+ years of experience in marketing analytics or media measurement
• 3+ years of experience managing teams or leading cross-functional programs
• Proven expertise in media mix modeling (MMM), incrementality testing, or multi-touch attribution
• Proficiency with BI and dashboarding tools such as Power BI, Tableau, or Looker
• Familiarity with ad tech and analytics platforms including GA4, DSPs, and ad servers

Preferred Qualifications

• Master's degree in a quantitative field
• Prior experience in CPG, retail, B2B, or B2C marketing environments
• Hands-on experience with vendor partnerships for advanced incrementality platforms
• Familiarity with cloud data platforms like Snowflake

Benefits

• Opportunities to learn, develop new skills, and grow your career
• Comprehensive rewards and benefits to enhance health and well-being
• An inclusive team environment with a commitment to community connection

About the Company

Sherwin-Williams aims to inspire and improve the world by coloring and protecting what matters. We provide innovative paints, coatings, and solutions that make the world brighter and stronger. We invest in our people by providing stability, growth, and a culture that translates possibility into reality.