
Posted 6 hours ago
Marketing Manager
HaleonSSD + PDX Marketing Manager
Requirements
Bachelor's degree, 5+ years brand marketing experience, Consumer Products or OTC experience, Experience in large scale product launches, Experience in matrix organizations
Skills
Marketing
About the role
Responsibilities
- Develop, adapt, and refine strategic direction for brands based on consumer and customer insights
- Lead annual market activation planning focused on long-term growth drivers
- Manage annual brand Profit & Loss (P&L), including sales, profit results, and budget management
- Drive innovation strategy through the execution of global innovation vision boards
- Manage brand equity by localizing and deploying global toolkits
- Lead cross-functional teams and manage agency relationships at local and global levels
- Drive superior execution of media, creative development, and digital programs
- Collaborate with sales teams to enhance customer engagement and in-store support
- Track brand performance against Key Performance Indicators and recommend course corrections
- Support and mentor junior marketing associates
Requirements
- Bachelor's degree
- 5+ years of brand marketing experience in Consumer Products or Over-the-Counter (OTC) marketing
- Experience in large-scale new product launches
- Proven experience delivering results within a matrix organization
- Experience leading people in both project-based and day-to-day situations
- Experience delivering insights-based consumer communications and brand share growth
Preferred Qualifications
- Master's degree
- Strong financial capabilities and business acumen
- Experience working in a fast-paced, entrepreneurial environment
- Ability to adapt effectively to organizational changes and shifting job demands
About the Company
Haleon is a purpose-driven, world-class consumer company dedicated to putting everyday health in the hands of millions. Our trusted portfolio includes leading brands such as Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum®. We combine deep human understanding with trusted science to deliver better everyday health with humanity.
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Haleon · Bangkok
