Marketing Manager

Responsibilities

• Lead the development of marketing strategies for Amazon Business to motivate sellers and accelerate B2B growth in the Japan marketplace
• Formulate actionable plans based on marketing strategies and manage progress through robust tracking mechanisms
• Drive and improve B2B programs by deeply understanding seller needs and collaborating with internal stakeholders like Product and Account Management teams
• Set clear marketing goals and use data-driven insights to optimize campaign efficiency and deliver results

Requirements

• 4+ years of professional marketing experience
• Proven experience using data and metrics to drive business improvements
• Proficiency in Excel or Tableau for data manipulation, analysis, and reporting
• Experience building, executing, and scaling cross-functional programs or marketing campaigns from concept to completion
• Experience in brand identity, voice development, and creating marketing content

Preferred Qualifications

• Experience using customer research and hard data to generate forecasts and assess program efficacy
• Experience with CRM and marketing automation tools such as Salesforce, Marketo, or similar platforms
• Experience in targeting, segmentation, and reporting for demand generation

About the Company

Amazon Business is a strategic growth pillar for Amazon Japan, providing specialized B2B solutions to help businesses scale efficiently within the Amazon marketplace.