Marketing Lead

About the Company

Doji is reimagining fashion shopping with AI avatars by developing cutting-edge diffusion models and designing novel, personalized interfaces. Backed by investors behind OpenAI, Cursor, and SKIMS, the team combines deep AI expertise with high-end taste.

Responsibilities

• Work directly with founders and creative director to hit growth goals and maintain brand voice
• Craft native engagement strategies across TikTok, Instagram, Twitter, and nascent channels
• Conduct measured experiments to determine effective content formats and hooks
• Manage social media presence and content strategy
• Amplify UGC and organic product-led growth to build community

Requirements

• Equal parts creative and analytical mindset
• Ability to acquire users with minimal marketing spend
• Deep fluency in internet and fashion culture
• Experience cultivating and growing engaged communities
• Experience conducting experiments with and managing content creators
• Expertise in growing social media accounts to massive scale

Preferred Qualifications

• Experience marketing fashion brands or consumer tech products
• Experience with influencer marketing