Marketing Lead, Content

Responsibilities

• Define Sumble's brand tone, editorial voice, and stylistic conventions across all channels.
• Develop and own the strategic narrative, translating market insights into essays, decks, and ads.
• Manage organic social presence, specifically LinkedIn, including ghost-writing for founders and executives.
• Produce a wide range of content, from long-form market analyses to short-form social hooks and ad copy.
• Direct multimedia production, including short-form video and visual assets, by managing external editors and designers.
• Create sales-aligned enablement assets such as case narratives, competitive teardowns, and objection-handling content.
• Mine platform data to produce unique market intelligence, reports, and data-driven narratives.
• Optimize for search and AI visibility (SEO/AEO) to ensure Sumble appears in AI-generated answers.
• Track content performance and maintain tight feedback loops with Sales and Customer Success to drive pipeline.

Requirements

• 7+ years of B2B content experience, ideally within GTM tech (sales tech, data infra, or RevOps).
• Proven experience defining and scaling a distinct brand voice.
• A sales-oriented mindset with a focus on content that moves deals and builds pipeline.
• Demonstrated AI fluency in production workflows to amplify output and quality.
• Strong ghost-writing skills and the ability to adopt different executive voices.
• Experience managing external agencies, consultants, and freelance specialists.
• Data-curious approach with the ability to extract narratives from complex datasets.
• Ability to operate as a high-level individual contributor with full strategic ownership.

Benefits

• Top tier medical, dental, and vision insurance (US)
• 401(k) (US)
• 4 weeks PTO
• Equity in a high-growth, Series A company
• Generous AI token usage policy

About the Company

Sumble helps go-to-market teams win with deep account intelligence and signals that other data vendors simply can't provide. We map every account, person, and job post globally to uncover insights that were previously impossible to gather. Backed by a $38.5M Series A, our team includes leaders from companies like Google, Meta, and Snowflake.