Marketing Executive

About the Company

Frozen Fun is a fast-growing brand in the Frozen Foods category, committed to delivering high-quality, delicious, and convenient food products to modern households. We operate with a deep commitment to quality, food safety, and customer satisfaction.

Responsibilities

• Develop and implement innovative offline marketing campaigns tailored to the F&B industry
• Lead the full marketing lifecycle including planning, strategy creation, execution, and performance monitoring
• Identify and execute marketing strategies that directly contribute to revenue growth
• Build and maintain strong relationships with media outlets, magazine editors, and industry partners
• Analyze market trends and develop actionable strategies to enhance brand positioning
• Operate autonomously as an individual contributor to drive marketing initiatives

Requirements

• Minimum 3+ years of experience in Marketing or PR, ideally within the F&B industry
• Bachelor’s Degree in Marketing, Communications, Business, or a related field
• Excellent written and verbal communication skills
• Strong analytical skills to measure and improve campaign performance
• Ability to work independently and make quick, effective decisions