O
Posted 16 hours ago
Marketing Director
OnMarketing Director
Requirements
20+ years marketing experience, Sportswear, footwear, apparel, or FMCG background, Experience managing teams of 30+, Data-driven decision making, Strategic and hands-on execution
Skills
MarketingStrategy
About the role
Responsibilities
- Lead the creation and execution of impactful brand and product campaigns from concept to launch
- Oversee creative development, production, social media, PR, retail marketing, and event execution
- Balance global brand identity with locally relevant campaigns for the China market
- Apply data, insights, and performance metrics to inform marketing decisions and drive demand generation
- Lead, inspire, and develop a large, high-performing marketing team
- Manage marketing budgets and ensure effective allocation to maximize business impact
- Act as a bridge between global and local teams to ensure strategic alignment
Requirements
- Over 20 years of experience in marketing and communications
- Proven track record in sportswear, footwear, apparel, or FMCG industries
- Experience managing large teams of over 30 people
- Deep understanding of digital, social media, PR, retail, and experiential marketing
- Strong strategic thinking combined with hands-on execution capability
- Highly data-driven and commercially minded
- Exceptional leadership and stakeholder management skills
About the Company
On is a place that is centered around growth and progress, offering an environment designed to help people develop holistically through innovation and a supportive, team-oriented atmosphere.
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On · Shanghai
