
Posted 3 days ago
Marketing Conversion & CX Manager
Alfa LavalMarketing Conversion & CX Manager
Requirements
Master’s or Bachelor’s in Marketing, Information Systems, or Data/Analytics, 3+ years in CX, marketing, or commercial roles, B2B or B2C environment experience, Excellent English skills
Skills
CRMMarketing
About the role
Responsibilities
- Define customer journey stages, diagnostics, and actionable strategies to accelerate growth
- Oversee lead management processes and ensure seamless sales handoffs
- Develop and execute content strategies that align with the overall funnel strategy
- Partner with sales and product managers to create compelling value propositions
- Drive commercial excellence by documenting and scaling best practices across business units
- Utilize data and customer insights to design and review customer journeys
- Monitor funnel performance to ensure marketing activities align with growth targets
Requirements
- Master’s or Bachelor’s degree in Marketing, Information Systems, Data/Analytics, Service Design, or a related field
- 3+ years of experience in CX, marketing, or commercial roles
- Proven experience working in a B2B or B2C environment
- Excellent English communication skills, both written and spoken
- Strong ability to influence cross-functionally and drive measurable commercial impact
Benefits
- Opportunity to work in a truly international and challenging environment
- Role with significant impact on the future success of the Energy Division
- Exposure to a global team and cutting-edge industrial technologies
About the Company
Alfa Laval is a global leader in heat transfer, separation, and fluid handling. We pioneer solutions for the future, helping to unlock the full potential of precious resources in vital areas such as energy, food, water, and shipping. With a 140-year history and a rapid-growth start-up culture, we are dedicated to shaping a more resourceful and less wasteful world.
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Alfa Laval · Lund
