Marketing Cloud and Automation Specialist at Concesionaria Vuela Compañía de Aviación S.A.P.I - ScoutJobs - The AI-curated global job board
Skip to content
Concesionaria Vuela Compañía de Aviación S.A.P.I
Posted 3 hours ago

Marketing Cloud and Automation Specialist

Concesionaria Vuela Compañía de Aviación S.A.P.IEspecialista de Marketing Cloud y Automatización

Requirements

Minimum 2 years experience in CRM and Marketing Automation, Knowledge of customer segmentation and campaign personalization, Proficiency in AMPSCRIPT, Experience with Salesforce Marketing Cloud, Knowledge of Data Cloud and Einstein AI, Experience designing automated customer journeys, Knowledge of APIs, data integration, and FTP

Skills

SalesforceAMPscriptCRM

About the role

Responsibilities

  • Optimize audience segmentation to ensure high campaign efficiency
  • Automate and optimize customer journeys within Salesforce Marketing Cloud using APIs and AI integration
  • Personalize campaigns and improve accuracy using data insights and behavioral predictions
  • Administer and maintain the CRM data schema to ensure information quality and availability
  • Monitor and analyze key metrics such as engagement, conversion, and CLV to continuously optimize strategies
  • Lead maintenance and continuous improvement initiatives for the SFMC platform

Requirements

  • Minimum 2 years of experience in CRM and Marketing Automation
  • Proficiency in AMPSCRIPT for customer segmentation and campaign personalization
  • Hands-on experience with Salesforce Marketing Cloud
  • Experience designing and executing automated customer journeys
  • Technical knowledge of APIs, data integration, and FTP
  • Ability to execute A/B testing and optimize campaigns based on data-driven insights

Preferred Qualifications

  • Knowledge of Salesforce Data Cloud
  • Experience working with Einstein AI

About the Company

Volaris is the number one airline in Mexico. We are driven by passion, dedication, and a commitment to human quality, creating a collaborative environment where professional development is a core engine of our growth.

ScoutJobs Agent

Get matches like this delivered daily

Sign up free — we'll pull jobs that fit your CV from across the web and rank them for you.

Get started — it's free

Marketing Cloud and Automation Specialist

Concesionaria Vuela Compañía de Aviación S.A.P.I · Mexico City

Sign up to apply