Market Research Analyst

Responsibilities

• Conduct primary and secondary research to collect market intelligence.
• Study industry trends, customer preferences, and competitor strategies to identify opportunities and risks.
• Design, develop, and execute surveys and questionnaires.
• Collect, clean, and interpret large volumes of qualitative and quantitative data.
• Prepare comprehensive reports, presentations, and dashboards with actionable insights.
• Provide research-based recommendations to support sales, marketing, and product teams.
• Maintain and update databases of market research and competitive analysis.
• Monitor emerging industry trends, regulatory updates, and technological advancements.

Requirements

• Graduate or Postgraduate degree in Marketing, Business, or a related field.
• 0-1 years of relevant work experience.
• Strong analytical, research, and problem-solving skills.
• Proficiency in MS Excel, PowerPoint, and Word.
• Excellent written and verbal communication skills.
• Strong attention to detail and ability to manage multiple projects.
• Knowledge of tools like Tableau, Google Analytics, or SPSS is an added advantage.

About the Company

Established in 1994, Atlanta Systems Private Limited has been a cornerstone in India's ICT landscape for nearly three decades. As a trusted leader in IoT-GPS Telematics hardware products and solutions, we have delivered over a million connected devices to thousands of users around the world. We specialize in in-house hardware conceptualization, embedded systems, and software development, supported by our own state-of-the-art SMT manufacturing facility.