Manager/Senior Manager - Paid Search & Social

Responsibilities

• Lead and manage a team of Associates and Sr. Associates
• Oversee campaign execution, reporting, and optimization
• Perform account audits and manage stakeholder/client relationships
• Coach, train, and mentor junior team members
• Review and sign-off on team output including activation setups and plans
• Formulate digital strategies consistent with client objectives
• Continuously test and optimize campaigns through A/B testing and audience segmentation
• Utilize data-driven insights to grow sales pipeline and revenue

Requirements

• 5-10 years of experience in campaign creation and digital media buying
• At least 1 year of experience in a leadership role managing teams of 5+
• Profound knowledge of multiple search and social platforms
• Ability to execute digital campaigns and report on learnings
• Knowledge of KPIs and cost range formulation
• Strategic planning expertise across multiple digital channels
• Advanced knowledge of Excel and PowerPoint
• Strong communication and interpersonal skills

About the Company

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). It manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks and specialty business units.