Manager, Paid Social

Responsibilities

• Manage paid social campaigns across platforms including Facebook, Instagram, Pinterest, Snapchat, X, LinkedIn, TikTok, and Reddit
• Oversee and mentor Paid Social Associates and Sr. Associates, owning their career development
• Develop, optimize, and maintain paid social campaigns and manage budgets
• Integrate paid social strategy into multi-channel, holistic recommendations
• Analyze data to provide quantitative insights and optimization recommendations
• Collaborate with creative agencies to coordinate assets and align ideas with briefs
• Research and implement new first-to-market ideas and platform betas
• Utilize third-party tracking vendors and integrate with social platforms

Requirements

• Substantial experience in account management, planning, or performance media
• Strong working understanding of Paid Social platforms and tools like Facebook Ad Manager and X Ads
• Experience managing enterprise-level paid social accounts with diverse budgets
• Ability to translate high-level client goals into paid media strategy
• Proficiency in paid social measurement and native measurement tools
• Excellent written and verbal communication skills

Preferred Qualifications

• 3+ years of experience
• Agency experience
• Strong detail orientation and multitasking abilities
• Effective time management skills

About the Company

KINESSO is a technology-driven performance marketing agency that provides actionable growth for both our agency partners and clients, leveraging optimization, analytics, AI, and experimentation.