Manager, Media Strategy

Responsibilities

• Support media strategy development for Retail Media Networks, translating capabilities into effective go-to-market solutions.
• Partner with Sales teams on media planning strategy, including audience and inventory recommendations aligned to client objectives.
• Contribute to ad product strategy and roadmap development in partnership with Product and Leadership teams.
• Identify ad product innovation opportunities based on sales feedback, client needs, and market trends.
• Lead strategic client meetings with retail partners, brand clients, and internal cross-functional teams.
• Support strategic client business reviews and the development of proactive category or brand packages.
• Monitor and improve internal processes, documentation, and client deliverables.

Requirements

• 5-7 years of experience in sales enablement, media strategy, retail media, or related roles.
• Proven experience supporting or developing media strategies within a retail media, digital media, or shopper marketing environment.
• Strong understanding of media planning, audiences, attribution, and performance measurement.
• Strong analytical skills with the ability to translate complex data into actionable insights and recommendations.
• Advanced proficiency in Microsoft Office, specifically Excel and PowerPoint.
• Experience in client-facing roles, including supporting strategic discussions and business reviews.
• Excellent business writing and presentation development skills.

Preferred Qualifications

• Experience with display advertising, media planning, ad operations, or media sales.
• Ability to manage multiple priorities in a fast-paced, highly collaborative environment.

Benefits

• Paid Family Care for parents and caregivers for 12 weeks or more.
• Monetary assistance for Adoption, Surrogacy, and Fertility.
• Tuition assistance and various wellness reimbursement programs.
• Flexible time off, including vacation, sick days, and volunteer days.
• Flexible working arrangements and "Work Your World" program eligibility.
• Comprehensive medical, dental, and vision coverage.

About the Company

Mars United Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to drive measurable results for clients. Part of the Publicis Groupe network, we specialize in Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy to help brands navigate the evolving commerce marketing ecosystem.