Manager, Editorial Lead

Responsibilities

• Own the editorial strategy, content roadmap, and editorial calendar for Zeta’s blog
• Pitch and write engaging content explaining product capabilities
• Edit and improve drafts from Product Marketing and internal teams
• Partner with Product and Growth Marketing to identify content opportunities
• Build content using GEO (Generative Engine Optimization) principles for search and AI visibility
• Drive content from planning through publication, coordinating contributors and approvals
• Use performance insights to optimize future content investments

Requirements

• 6+ years of experience in editorial, content, or product marketing in B2B technology
• Strong writing and editing skills with newsroom-style content experience
• Ability to translate complex product concepts into engaging stories
• Experience collaborating across Product Marketing, Product, and Demand Generation teams
• Highly proactive and detail-oriented with strong organizational skills

Benefits

• Unlimited PTO
• Medical, dental, and vision coverage
• Employee Equity
• Employee Discounts
• Virtual Wellness Classes
• Pet Insurance

About the Company

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence and trillions of consumer signals to help marketers acquire, grow, and retain customers more efficiently.