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Posted 20 hours ago
Manager, Business Analytics
MediabrandsManager, Business Analytics
Perks & benefits
Medical InsuranceHealth InsurancePaid LeaveFamily Medical Insurance
Requirements
3–5 years analytics experience, Tableau or BI platforms, Excel, SQL preferred, HCP and DTC media knowledge
Skills
TableauSQLExcel
About the role
Responsibilities
- Support analytics and reporting initiatives across HCP and DTC / patient campaigns
- Develop and maintain dashboards, campaign reporting, KPI tracking, and optimization reports
- Monitor campaign performance to identify trends, risks, and optimization opportunities
- Support implementation of client-specific measurement plans and KPI frameworks
- Analyze campaign and audience performance data to generate actionable insights
- Manage day-to-day analytics workflows and reporting timelines
- Collaborate with Data Science and Audience Intelligence teams on advanced analytics like attribution and incrementality
Requirements
- 3–5 years of experience in analytics, business intelligence, or media analytics
- Strong understanding of HCP media ecosystems and DTC / patient engagement analytics
- Proficiency with Tableau or BI platforms
- Proficiency with Excel
- SQL preferred
- Strong analytical, organizational, and communication skills
Preferred Qualifications
- Healthcare or pharma analytics experience
Benefits
- Medical and dental coverage
- 401(k) plans
- Flex spending
- Life insurance
- Disability insurance
- Employee discount program
- Employee stock purchase program
- Paid family benefits
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Mediabrands · New York
