
Posted 2 hours ago
Lecturer III - Behavioral Marketing
University of Michigan-Dearborn
Requirements
Graduate degree in Marketing, Management, or related discipline, Master's or Ph.D., Experience teaching marketing or psychology at university level preferred, Knowledge of consumer decision making and digital consumer behavior
Skills
MarketingData Analysis
About the role
Responsibilities
- Teach introductory and/or upper-level marketing courses starting in September 2026
- Connect behavioral theories to contemporary marketplace practices
- Engage students through industry-relevant teaching methods
- Utilize expertise in consumer decision making, digital consumer behavior, branding, and market influence
- Incorporate artificial intelligence, data analytics, and consumer insights into content creation
Requirements
- Graduate degree (Master's or Ph.D.) in Marketing, Management, or a related discipline
- Ability to work a 50% effort assignment during the Fall 2026 and Winter 2027 semesters
Preferred Qualifications
- Experience teaching marketing or psychology at the university level
- Ability to teach at the graduate level
- Recent relevant professional work experience
- History of scholarly research and publications
About the Company
The University of Michigan-Dearborn is a comprehensive university offering high-quality undergraduate, graduate, and professional education. The College of Business is AACSB accredited and offers a variety of specialized degrees in areas such as Marketing, Analytics, and Finance. Located in the Greater Detroit Metropolitan region, the campus provides a strategic location for students and faculty engaged in business and industry.
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Get started — it's freeLecturer III - Behavioral Marketing
University of Michigan-Dearborn · Dearborn
