K
Posted 20 hours ago
Lead Product Marketing Manager
KlaviyoLead Product Marketing Manager - Enterprise
Requirements
8+ years product marketing experience, B2B SaaS experience, Enterprise buyer experience, GTM program ownership, Complex sales cycle experience
Skills
MarketingSaaSStrategy
About the role
Responsibilities
- Partner with GTM leaders to define and prioritize field selling motions for Mid and Large Enterprise segments
- Design Enterprise sales plays from ICP definition through field launch
- Serve as the PMM lead on Enterprise integrated marketing campaigns
- Maintain and evolve core Enterprise assets including pitch decks, landing pages, and objection handling
- Translate product vision and roadmap into compelling narratives for Enterprise audiences
- Track GTM performance across pipeline sourced, influenced, and closed-won rates
Requirements
- 8+ years of product marketing experience
- Significant experience in B2B SaaS
- Direct experience marketing to mid-market and enterprise buyers
- Proven ability to own GTM programs end-to-end
- Experience supporting complex, multi-stakeholder sales cycles
- Strong written and visual communication skills
- Ability to drive alignment across teams through influence
About the Company
Klaviyo empowers creators to own their destiny by making first-party data accessible and actionable. They provide technology to nurture personalized experiences in ecommerce and beyond.
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Klaviyo · Boston
