Lead - Brand Experience B2B, APAC

Responsibilities

• Lead B2B brand experience strategy and execution across APAC
• Drive brand initiatives and market positioning for business audiences
• Collaborate with cross-functional teams to deliver consistent brand messaging
• Monitor market trends and competitor activities to identify opportunities
• Develop and implement brand guidelines and standards for the region

Requirements

• Bachelor's degree in Marketing, Business, or related field
• 8+ years of experience in brand management or marketing, with a focus on B2B
• Proven track record of leading successful brand campaigns in APAC
• Strong understanding of digital marketing channels and analytics
• Excellent communication and stakeholder management skills
• Fluency in English; proficiency in Mandarin is a plus
• Ability to travel within the APAC region as needed

Preferred Qualifications

• Experience in the technology or SaaS industry
• MBA or advanced degree in Marketing or Business Administration
• Familiarity with CRM and marketing automation tools
• Prior experience working in a fast-paced, high-growth environment

Benefits

• Competitive salary and performance-based bonuses
• Comprehensive health insurance coverage
• Flexible work arrangements
• Professional development and training opportunities
• Collaborative and inclusive company culture