
Posted a day ago
Junior Hospital Product Manager
ViatrisChef de produits Junior Hôpital H/F – Alternance – Lyon
Requirements
Bac+5 Pharmacien or Business School, Marketing specialization, Operational experience in pharma marketing, English proficiency, Analytical skills
Skills
MarketingDigital Marketing
About the role
Responsibilities
- Support the development of the generic product range and assist with new product launches
- Build service offerings for healthcare professionals, specifically hospital pharmacists
- Assist in preparing responses and dossiers for public tenders in collaboration with the market department
- Conduct market analysis and competitive intelligence monitoring
- Contribute to the brand plan and execute tactical plans through direct marketing operations
- Develop multi-channel marketing strategies in coordination with the Digital Marketing department
- Design and create innovative promotional and commercial tools in collaboration with KOLs
- Define and implement CSR (Corporate Social Responsibility) policies for the Hospital Business Unit
- Manage social impact projects, such as digital platforms for cancer patients
- Support the digital transformation of the Hospital BU and manage B2B commercial portals
- Participate in seminars, congresses, and internal team meetings
Requirements
- Currently pursuing a Master's degree (Bac+5) in Pharmacy or Business School with a specialization in Marketing
- Previous operational experience in a pharmaceutical marketing department or a dedicated pharma marketing agency
- Strong analytical and synthesis skills
- Proficiency in English (reading, writing, and speaking)
- Strong interest in digital marketing and digital tools
- Ability to work autonomously, rigorously, and cross-functionally
- Customer-oriented mindset with strong diplomacy and persuasion skills
About the Company
Viatris is a global healthcare company uniquely positioned to bridge the traditional divide between generics and brands. Our mission is to empower people worldwide to live healthier at every stage of life by providing access to high-quality, affordable medicines for approximately 1 billion patients annually.
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Viatris · Lyon
