Integrated Marketing, Creative Marketing Management

Responsibilities

• Develop and execute integrated marketing strategies to drive brand awareness and customer engagement
• Collaborate with brand marketing teams to establish creative assets, including photography, logos, key visuals, and messaging
• Manage marketing development funds to create innovative sales-generating marketing tactics
• Analyze market trends and customer behavior to inform marketing strategies and optimize campaign performance
• Monitor and report on key performance indicators (KPIs) to measure the success of marketing initiatives

Requirements

• Bachelor's degree in marketing, business, communications, advertising, or a related field
• 12-14 years of experience in integrated or creative marketing
• Strong project management and analytical skills
• Proficiency in Microsoft Excel and PowerPoint

Preferred Qualifications

• MBA or advanced degree in business or marketing
• Experience in the consumer electronics or technology industry
• Familiarity with CRM, social media, and digital media marketing
• Strong communication and collaboration skills for working in a dynamic, matrixed organization

Benefits

• Medical, Dental, Vision, and Life Insurance
• 401(k) and MBO bonus compensation
• Employee Purchase Program
• Tuition Assistance and Student Loan Program
• Paid Time Off and Wellness Incentives

About the Company

Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions, and network systems. For more than four decades, Samsung has driven innovation and economic growth across the United States, creating smarter, sustainable, and more connected experiences that empower people to live better.