Influencer Marketing Manager

Responsibilities

• Craft compelling influencer and creator campaigns in collaboration with brand teams
• Provide in-depth knowledge and guidance of the creator space to brand teams
• Bring fresh ideas for partnerships and out-of-the-box influencer executions
• Lead day-to-day execution of programs including briefing creators, influencer identification, and content approvals
• Manage campaign budgets and report on success using key influencer marketing metrics
• Collaborate across functions with PR and media teams

Requirements

• 4-6 years of relevant experience in a strategic influencer marketing capacity
• Experience leading negotiations with talent ranging from micro-influencers to celebrities
• Proven experience managing influencer campaigns from ideation through reporting
• Deep understanding of all social platforms and content formats (short-form, long-form, live-streams)
• Experience managing campaign budgets
• Strong understanding of online culture and social media trends
• Ability to navigate large organizations and cross-team collaboration
• Proficiency with tools used to mine insights and monitor performance

About the Company

The Kitchen is an award-winning in-house agency team of creatives, producers, data analysts, and social experts. They work at the speed of culture to deliver remarkable ideas across social, TV, and other mediums for iconic brands.