Head of Sales Municipal, Commercial and Forestry

Responsibilities

• Take responsibility for sales in the municipal, commercial, and forestry technology sectors
• Actively participate in the development and implementation of sales strategies
• Lead and coach the sales team to promote individual strengths and motivation
• Collaborate closely with product management, marketing, service, and purchasing
• Analyze market and competitor situations to derive practical sales approaches
• Support budget planning, forecasting, and sales activities
• Organize and accompany sales events, customer appointments, and roadshows
• Maintain and expand relationships with key customers, partners, and stakeholders
• Participate in contract negotiations and large-scale projects or tenders

Requirements

• Completed degree in business or technical field or comparable qualification
• Several years of professional and leadership experience in sales, ideally in municipal, commercial, or forestry technology
• Proven experience in strategic sales management and organizational development
• Strong leadership personality with high social competence and a coaching mindset
• Strong market, customer, and competitor understanding
• Experience in budget, forecast, and profit responsibility
• High negotiation and closing strength with key accounts and tenders
• Entrepreneurial thinking and strong implementation skills
• Proficiency in CRM and MS Office applications
• Willingness to travel

Benefits

• Comprehensive onboarding in a great team
• Financial subsidies, such as childcare allowances
• Strong collegial cohesion
• 30 days of vacation
• Comprehensive health protection

About the Company

BayWa AG is a modern trading company active in agriculture, heat, mobility, technology, and construction materials. Based in Munich, the company operates around 400 locations and employs approximately 8,000 people, focusing on supply security, particularly in rural areas.