Head of Retention

About the Company

eJam is a bootstrapped consumer products company that has built, scaled, and exited multiple brands without outside capital. We operate like a holding company with the speed of a startup, managing a portfolio of category leaders across Amazon, major retailers, and DTC channels.

Responsibilities

• Own customer lifetime value by developing strategies to increase repeat purchase rate and subscription longevity
• Build and optimize systems to identify and retain at-risk subscribers
• Create and manage winback and reactivation campaigns
• Oversee lifecycle marketing across email and SMS platforms like Klaviyo
• Build automated flows, segmentation strategies, and promotional campaigns
• Maintain dashboards tracking churn, retention, cohort behavior, and LTV
• Analyze data weekly to identify trends and performance opportunities
• Partner with Growth and CX teams to align messaging and implement customer feedback
• Design onboarding, post-purchase nurture, and loyalty programs
• Lead ongoing A/B testing across messaging, offers, and timing

Requirements

• 5+ years of experience in retention, lifecycle, or CRM marketing
• Deep hands-on experience with Klaviyo or similar ESP and SMS platforms
• Proven success improving LTV and reducing churn in subscription or DTC brands
• Strong analytical skills with experience in cohort analysis and forecasting
• Strong communication and project management skills
• Ability to think strategically while executing quickly and independently

Benefits

• Competitive base salary
• 401(k) plan with company matching
• Comprehensive health benefits including medical, dental, and vision
• Stock option plan
• Generous paid time off and company holidays
• Real ownership and autonomy