
Posted 4 days ago
Head of Marketing, U.S. Enzyme Therapy
BioMarinHead of Marketing, U.S. Enzyme Therapy
Requirements
10+ years progressive commercial experience in biotech/pharmaceuticals, U.S. marketing leadership experience, Proven track record in brand strategy execution, Experience leading product launches, Bachelor's degree required, MBA or advanced degree preferred
Skills
MarketingStrategy
About the role
Responsibilities
- Define and execute integrated U.S. marketing strategies for the Enzyme Therapy portfolio, including marketed therapies and late-stage pipeline assets.
- Drive customer-centric engagement strategies across HCP, patient, and caregiver audiences using omnichannel approaches.
- Lead commercialization planning for pipeline assets, including disease-state education and patient identification strategies.
- Oversee the development of annual brand plans and ensure alignment with U.S. franchise priorities.
- Partner with cross-functional leaders in Sales, Market Access, and Medical Affairs to deliver integrated franchise strategies.
- Manage marketing budgets and resource allocation to ensure disciplined investment.
- Lead and develop a high-performing marketing organization, fostering a culture of accountability and innovation.
Requirements
- 10+ years of progressive commercial experience in biotechnology or pharmaceuticals.
- Proven experience in U.S. marketing leadership roles.
- Demonstrated track record in brand strategy execution and leading successful product launches.
- Experience working effectively within complex, cross-functional, and matrixed environments.
- Bachelor’s degree is required.
Preferred Qualifications
- Experience in rare disease or specialty markets.
- MBA or other advanced degree.
- Global commercial experience.
- Expertise in data-driven decision making and omnichannel marketing.
About the Company
BioMarin is a biotechnology company dedicated to developing therapies for people with serious and life-threatening rare diseases. Our commercial organization leads global sales and marketing strategies to deliver innovative treatments to patients worldwide.
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BioMarin · San Rafael
