Head of Marketing Operations

Responsibilities

• Lead Marketing Operations efforts and partner with the Head of Demand Generation and marketing stakeholders.
• Manage the external MOps agency responsible for Campaign Operations.
• Own the marketing technology stack, including tool selection, implementation, and integration between Marketing and Sales systems.
• Oversee campaign management, including email calendars, inbound forms, deliverability, and list hygiene.
• Ensure lead and contact data quality through cleaning, normalization, and proper routing/scoring.
• Build and maintain tracking, attribution, and reporting infrastructure to provide visibility into ROI and program effectiveness.
• Define and refine measurement models for inbound/outbound channels and lead sources.

Requirements

• 9+ years of experience in Marketing Operations within B2B AI or B2B SaaS growth companies.
• Proven experience with Enterprise-level Sales Led Growth (SLG) motions.
• Experience scaling Series C or later companies, or growing companies from $50M to $100M+ ARR.
• Deep expertise in marketing automation and sales tools, including Marketo, Bizible, Salesforce, Zoominfo/Clay, and LeanData.
• AI fluency, including experience using tools like Claude Code or Cursor to build automation or scale GTM motions.
• Strong data analytics skills and the ability to conduct rigorous vendor due diligence and negotiations.
• Bachelor's degree required.

Benefits

• 100% employer-paid medical, dental, and vision premiums for employees.
• Generous time off including 20 days PTO, 13 holidays, and dedicated rest/rejuvenation days.
• $3,500 annual "Be Your Best Self" stipend for professional and personal growth.
• 401(k) with auto-enrollment and flexible contributions.
• Comprehensive parental leave and fully paid life/disability insurance.

About the Company

Sendbird is an omnichannel AI agent platform that enables enterprises to build autonomous support and sales conversations. Trusted by over 4,000 leading apps—including Match Group, Rakuten, and Yahoo—Sendbird powers over 7 billion messages every month, helping businesses elevate customer experiences through scalable AI and communication APIs.