Head of Marketing at AtoB - ScoutJobs - The AI-curated global job board
Skip to content
ScoutJobs.AI
Log inGet started
Navigate
How it worksThe agent, step by stepFeaturesEverything else it doesJobsBrowse the live feedPricingSimple plans
Log inGet started. Free.
A
Posted 11 hours ago

Head of Marketing

AtoBHead of Marketing
Apply now

Requirements

10-12+ years marketing experience, 3-5+ years leadership experience, B2B or fintech background, Demand generation expertise, Lifecycle marketing experience, Marketing tech stack fluency, AI tool proficiency

Skills

B2BFintechDemand Generation

About the role

About the Company

AtoB is building Stripe for Transportation — modernizing the payments infrastructure for trucking and logistics. We aim to center our customers by offering world-class experience and building products that work with the unique constraints of their daily lives.

Responsibilities

  • Own end-to-end marketing strategy across brand, demand generation, content, lifecycle, partner marketing, PR, and the website
  • Build and lead a high-performing marketing team, including immediate hires for Lifecycle Email and Partner Marketing
  • Accelerate partner-driven growth through co-marketing programs and joint go-to-market playbooks
  • Design and execute lifecycle campaigns to convert SMB fleet operators into activated, retained customers
  • Establish AtoB's brand as the defining voice in fleet payments for international expansion and market leadership
  • Direct a marketing team that utilizes AI tools as a core multiplier for output and speed
  • Collaborate cross-functionally with product, sales, partnerships, and finance to align marketing with revenue
  • Define and own marketing KPIs, attribution models, and reporting

Requirements

  • 10-12+ years of marketing experience
  • 3-5+ years leading a marketing function at a high-growth B2B or fintech company
  • Proven track record in demand generation and lifecycle programs driving measurable revenue
  • Experience marketing to SMBs or operationally focused buyer personas
  • Ability to operate in high-ownership, zero-bureaucracy environments
  • Strong brand storytelling and positioning instincts
  • Fluency with modern marketing infrastructure (CDPs, automation, attribution, analytics)
  • Proficiency directing teams that use AI tools (Claude, ChatGPT, Cursor) in their workflow

Preferred Qualifications

  • Experience at a Series B through D company scaling past $100M in revenue
  • Background in partner or channel marketing with large enterprise partners
  • Familiarity with the trucking, logistics, or fleet management industry
  • Experience with IPO preparation or international market entry
ScoutJobs Agent

Get matches like this delivered daily

Sign up free — we'll pull jobs that fit your CV from across the web and rank them for you.

Get started — it's free

Head of Marketing

AtoB · San Francisco

Sign up to apply