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Posted 3 hours ago
Growth Marketing Manager
LINE MAN WongnaiGrowth Marketing Manager (In-App & Platform)
Requirements
5+ years experience in growth or experimentation, Strong analytical skills, Experience in performance marketing or personalization
Skills
Growth MarketingA/B TestingCRM
About the role
About the Company
LINE MAN Wongnai is Thailand’s Leading On-Demand Delivery and Lifestyle e-Commerce platform services. We build technology to help Thai people live better, to empower all local businesses by creating an end-to-end food ecosystem through our channel LINE MAN and Wongnai.
Responsibilities
- Own funnel performance (Impression → Order) by identifying and resolving key drop-offs to accelerate in-app growth
- Optimize funnel KPIs (CTR, CVR, OTR, GMV) through targeted interventions
- Architect and manage A/B testing across UX, personalization, and CRM to validate growth hypotheses
- Extract growth insights from deep-dive data analysis to fuel the experimentation roadmap
- Optimize CRM journeys including push, retargeting, and segmentation
- Continuously identify and test new growth opportunities across all platforms
- Collaborate with Product, Data, Engineering, and CRM teams
Requirements
- 5+ years of experience in experimentation, growth, performance marketing, or personalization/recommendation systems
- Strong analytical skills with ability to find root causes from data
- Strong ownership, fast execution, and passion for testing & optimization
Preferred Qualifications
- Experience with CRM, Push, or Retargeting
- Experience in e-commerce, marketplace, or super app environments
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LINE MAN Wongnai · Bangkok
