Group Product Marketing Manager

Responsibilities

• Lead cross-functional collaboration with Sales, Marketing Science, and Product Managers to develop sales strategies for Core/API solutions
• Act as the voice of the advertiser by synthesizing feedback to inform product strategy and roadmaps
• Develop and execute global go-to-market strategies, including positioning, messaging, and sales activation
• Define and track KPIs for product adoption, advertiser satisfaction, and revenue
• Establish scalable feedback loops between advertisers, sales, and product teams
• Coach and up-level junior Product Marketing Managers to elevate the craft of product marketing across the team

Requirements

• BS/BA degree or equivalent years of experience
• 8+ years of experience in product marketing, product strategy, or relevant digital advertising roles
• Advanced expertise in digital advertising, monetization, and platform strategy
• Strong executive presence with the ability to influence senior leadership
• Proven ability to lead high-impact initiatives autonomously in ambiguous environments

Preferred Qualifications

• Experience leading marketing for advertising or technology products at scale
• Proficiency in GTM frameworks and strategic narrative development
• Ability to translate market intelligence into actionable product direction
• Experience with data analysis and visualization using tools like Looker

About the Company

Snap Inc. is a technology company that believes the camera presents the greatest opportunity to improve the way people live and communicate. Our core products include Snapchat, Lens Studio, and Spectacles. We empower people to express themselves, live in the moment, and learn about the world through innovative augmented reality and visual messaging experiences.