Group Digital Marketing Communication Expert

Responsibilities

• Manage and optimize Hungarian digital media campaigns, including hands-on execution and optimization.
• Shape Group-level digital strategy by reviewing digital media plans across 10 countries to ensure consistent, data-driven practices.
• Partner with local teams, business units, and agencies to implement best-in-class audience strategies and market trends.
• Monitor KPIs and identify optimization opportunities to maximize marketing effectiveness.
• Support budget planning, allocation, and performance tracking.
• Build and improve measurement frameworks, dashboards, and reporting standards.
• Drive digital analytics and tracking initiatives, turning insights into actionable recommendations.
• Support digital creative development to ensure assets are optimized for platform requirements and campaign objectives.

Requirements

• Bachelor’s degree in Marketing, Communications, or Business.
• 3–5 years of experience in digital or performance marketing.
• Strong understanding of paid media, measurement, and optimization.
• Experience with analytics, tracking, and reporting tools.
• Ability to manage multiple projects in a fast-paced environment.
• Analytical mindset with strong problem-solving skills.
• Fluency in both English and Hungarian.

Preferred Qualifications

• Google Ads, Meta Ads, or Google Analytics certifications.

Benefits

• Competitive salary and attractive compensation package.
• Flexible cafeteria system (e.g., SZÉP card, AYCM card, MOL LIMO usage).
• Company notebook and iPhone with limitless internet access.
• Life and health insurance, including a medical care package.
• Professional training and career development opportunities within MOL Group.
• Free health programs and company-organized events.

About the Company

MOL Group is a leading international energy and chemical company. Our Marketing Communications team shapes brand and promotional strategies across multiple businesses and markets, transforming how digital media supports business growth and customer engagement.