Group Brand Manager - Neuro

Responsibilities

• Develop and execute omnichannel activation plans with a digital-first approach for HCPs and Mega Brands
• Analyze campaign insights to identify and implement improvement strategies
• Research HCP content consumption behavior to propose cost-effective digital tools
• Transform business requirements into actionable plans and manage service providers
• Educate cross-functional teams on digital strategy KPIs, targets, and approaches
• Collaborate with Marketing, Sales, Finance, and IT to drive the digital agenda
• Manage team performance, evaluate talent, and identify professional development needs

Requirements

• Graduate degree, preferably in Math or IT
• 8+ years of overall professional experience
• Proven experience in Digital P&L ownership within pharma or related industries (FMCG, Banking, Consumer Health)
• Strong expertise in digital media strategy and lead generation
• Proficiency in marketing analytics and digital content creation
• Excellent analytical, communication, and people management skills

Preferred Qualifications

• Experience with Inbound and Outbound marketing methodologies
• Strong business acumen and market intelligence capabilities
• Ability to use storytelling and data analysis to drive decision-making

Benefits

• Personalized learning and professional development programs
• Competitive industry-standard benefits
• Joining and relocation support
• Family support including maternity and paternity benefits
• Comprehensive medical and life insurance coverage

About the Company

Dr. Reddy’s Laboratories Ltd. is a leading multinational pharmaceutical company dedicated to accelerating access to affordable and innovative medicines. With a presence in 66 countries, we combine deep science with progressive people practices to serve over 1.5 billion patients worldwide by 2030.