Global Senior Director, Sport Energy Marketing

Responsibilities

• Set the global Energy marketing vision and long-range strategy across fashion, streetwear, art, design, and cultural communities.
• Lead integrated brand, product, and marketplace storytelling to ensure cohesive and globally resonant narratives.
• Drive cultural relevance by identifying emerging trends and creative communities where Nike can authentically lead.
• Own the strategy and creative direction for Energy collaborations, including positioning and launch strategy.
• Lead global campaign development, seasonal storytelling, and brand activations to deliver cultural impact.
• Partner with cross-functional teams including Creative, Product, Merchandising, and Sports Marketing to bring concepts to life.
• Develop and mentor a high-performing global team of Energy marketers.
• Manage investment, prioritization, and measurement to ensure initiatives drive brand heat and commercial impact.

Requirements

• 12+ years of experience in brand marketing, cultural marketing, or brand management, including senior leadership roles.
• Bachelor's degree in Marketing or a related field (or an equivalent combination of education and experience).
• Proven ability to lead iconic, culturally driven brand moments, collaborations, or franchises.
• Deep passion for and understanding of fashion, design, streetwear, art, entertainment, and youth culture.
• Experience managing budgets, forecasting, and investment strategies.
• Demonstrated ability to lead, inspire, and develop high-performing teams.
• Strong cross-functional influence skills and the ability to drive alignment across complex organizations.

About the Company

NIKE, Inc. does more than outfit the world’s best athletes. It’s a place where passionate individuals come together to create the future of sport. We are unapologetic about who we are and what we’re after—bringing innovation and inspiration to every athlete* in the world.